William Jacob

Product marketing lead at Proposal.biz, writing about proposal software features, AI tools, and industry trends.

William Jacob

William Jacob leads product marketing at Proposal.biz. He writes about AI-powered proposal generation, CPQ software, and the latest trends in proposal automation. His articles focus on helping businesses choose the right tools and strategies to win more contracts.

The Anatomy of a Winning Proposal

The Anatomy of a Winning Proposal

Short Summary This article breaks down what actually makes a proposal win. It explains how strong proposals are built around the client’s problem, not the seller’s service, and why structure, clarity,...


William Jacob William Jacob 12 Jan, 2026
How to Respond to an RFP Faster

How to Respond to an RFP Faster

Responding to a Request for Proposal (RFP) is a critical part of winning business in many industries, especially in B2B, government contracting, and professional services. However, the response to an ...


William Jacob William Jacob 22 Apr, 2025
Top 11 RFP Response Tools

Top 11 RFP Response Tools

Ever found yourself buried in an endless stack of RFPs, struggling to meet tight deadlines while trying to keep all the details straight? Or maybe you've spent hours drafting responses, only to realiz...


William Jacob William Jacob 18 Apr, 2025